I searched my blog archives no fewer than five times before believing that I had never posted sangria cupcakes here. It didn’t seem possible. Sangria is one of my favorite drinks (especially for summer). Its combination of wine, sugar, and fruit just begs to be created in cupcake form.
My sangria cupcakes have red wine macerated berries right in the batter, orange buttercream frosting, and more red wine-soaked fruit on top. The cupcakes burst with the complex flavors of sangria and were a tremendous hit with tasters across the country (I served them both in St. Louis and when I traveled to my family in New York this past week).
An Interesting Lesson About Packaging
When I offer people cupcakes, I typically do it in a plastic container – nothing fancy. This time, I gave away sangria cupcakes in these GORGEOUS cupcake boxes from Paper Eskimo. The difference in the way the cupcakes were received was staggering. Normally, people are appreciative. However, when I gave the cupcakes in the Paper Eskimo boxes, people acted as though they were receiving a very special gift. Their eyes lit up. Each person talked about how beautiful the box was before opening it to reveal the cupcake inside. I received emailed and hand-written thank you notes. I give people cupcakes all of the time and no one ever writes me thank you notes. I knew that presentation mattered, but I didn’t realize just how much it mattered.
Do you put your desserts in pretty boxes to gift? If not, the next time you give someone a homemade baked good, try putting it in a fancy container. You’ll see what I’m talking about.
Speaking of presentation, setting a pretty table is something that I have always seen the value of; using pretty plates makes an occasion a celebration. I adore using all of Paper Eskimo’s on-trend paper goods. Even though I like my table to look attractive, I don’t always want to mess with dishes after a gathering. The plates, cups, and boxes shown here are all from Paper Eskimo’s Pink Confetti line. The wooden fork and the scalloped baking cups are also theirs.
I love Paper Eskimo’s baking cups because they are thick enough to hold their color (the white cups stay white even with chocolate cupcakes inside). Also, the baking cups stand up on their own so you can use them on a baking sheet.
Sangria Cupcake Recipe
Note: This post was sponsored by Paper Eskimo. I adore their products and I’m thrilled to be working with them. You’ll see another post featuring their party goods soon.