Business Time: Announcing New Save Recipe and Pinterest Buttons – Plus a MOO Card Giveaway

Business Time: Announcing New Save Recipe and Pinterest Buttons – Plus a MOO Card Giveaway

Hi, I'm Stef! Welcome to my kitchen, home to over 1000 recipes! Join me on my quest to push baking boundaries and live creatively both in and out of the kitchen.
Happy exploring!
My MOO cards
Update:  This contest is now closed.  The winners are: commenter 1 (Erika), commenter 122 (Mandra), and commenter 104 (Kittie).  Thanks to everyone who entered!

Let’s talk business for a few minutes.  Cupcake Project has a couple of new features designed to make your life easier.  First, I’ll share them with you, and then I’ll tell you about a sweet MOO card giveaway (MOO cards are business cards, but you’ll love them even if you don’t have a business – I’ll explain why later).

Saving Recipes

I’ve teamed up with ZipList to add a new feature to Cupcake Project that allows you to save recipes and create shopping lists (both on Ziplist’s site and also using their free mobile app).  To save Cupcake Project recipes, just click the new “Save Recipe” button found at the top of each post.  ZipList will ask you to sign up for their site the first time you click the button.  Signing up will not only allow you to save my recipes, but you’ll also be able to save recipes from all of their partner sites, including, Bakers Royale, and Joy of Baking – and they’ll all be saved in one place.

I had to share a screen shot of ZipList’s shopping list feature because I think it’s particularly good. The list above is for my butternut squash mac and cheese cupcakes.  Notice that the shopping list displays everything you need to buy and separates out pantry staples that it guesses you may already have. 

Once you sign up, you can easily access your recipe box and shopping list from either the recipe box on the top right-hand side of this blog,, or by using ZipList’s free mobile apps.

I hope that you use ZipList and love it!  Let me know what you think!


Some of you have already been pinning photos from Cupcake Project.  Love it!

I know that many of you are already using or have become completely addicted to Pinterest – a website that allows you to bookmark photos from across the web, organize, and share them.  If you are not yet using Pinterest, have a peek at my pin boards to get an idea of how it can be used.

I’ve now made it easier for you to pin photos from Cupcake Project by placing a pin button at the top of each post.

MOO Card Giveaway

I’ve purchased my business cards from for years.  Whenever I hand someone a MOO card, they comment on the cards and ask where I got them (unless they already are using MOO themselves).  What makes MOO cards stand out (aside from their high quality paper and options like rounded corners) is that you can put a different photo on every card.  This is super fun for my cupcake cards and an important selling tool for Jonathan’s photography business (his cards act as a mini portfolio).

Here’s a screenshot of the editing process for Jonathan’s new business cards. 
You can see the many different photos he plans to use on his cards.

I know that some of you may think that you don’t need business cards.  Even if you don’t have a “business”, having MOO cards can come in handy.  I always hand out Cupcake Project cards to new friends that I meet just so we can stay in touch.

There are also a million creative uses for MOO cards.  For example, you can use MOO cards to make a personalized game of memory for kids.  Pick photos that are relevant to the child, print two of each card design and have fun playing!

MOO is giving away three sets of 100 business cards to Cupcake Project readers.  Full disclosure:  MOO also gave me some free cards in exchange for running this giveaway. Normally I wouldn’t work with a company that didn’t have a direct baking tie-in, but I’ve been using and loving MOO cards for so long that I was excited for the chance to share them with you.

To encourage you to try out the new Cupcake Project features, I’m giving you three ways to enter (one involves saving recipes through ZipList and one involves Pinterest). You only have to do one to enter, but you have the option of entering all three times.

  • Entry 1: Leave a comment on this post telling me why you want the cards.  How would you use them? Don’t forget to leave a way to contact you.
  • Entry 2: Find a recipe you love on Cupcake Project and use the “Save Recipe” button to save it.  Leave a comment on this post letting me know which recipe you saved.  Don’t forget to leave a way to contact you if you win.
  • Entry 3: Pin something from a Cupcake Project post using the Pin button.  It can be a photo from this post (telling people about the MOO card giveaway), or any photo you love from Cupcake Project.  Then, come back to this post and leave a comment telling me what you pinned and your Pinterest username.

Fine Print

  • The contest will run through 11:59 PM CST on Friday, Jan. 27.
  • I will randomly draw three winners on Saturday, Jan. 28.  I will contact the winners and post their names on this post.  If I do not hear back from a winner within one week of contacting them, I reserve the right to draw a new winner. 
  • Cards with rounded corners are not included in the giveaway, but the winners may pay an upgrade fee if they would prefer that style.
  • International readers are welcomed to enter.  MOO is happy to ship the cards anywhere in the world!

Good luck!

One Final Thing Because I Can’t Help Myself

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142 comments on “Business Time: Announcing New Save Recipe and Pinterest Buttons – Plus a MOO Card Giveaway”

  1. Erica says:

    I would use these for my own (small) cupcake business! They look very cool!:)

  2. Stefani says:

    Those are really great cards! I’ll definitely be checking them out – thanks for posting these! With free cards, I’d definitely use them for my husband’s agriculture business!

  3. Jen says:

    We’re about to have a little baby boy in the house and I’d use the moo cards for his newborn photos – what a great way this would be to display them in a collage!

  4. Jen says:

    Just re-pinned your cute owl cupcake pin from one of your boards!

  5. Deauna says:

    I’d use the cards to create custom business cards with different pictures of my most-requested cupcakes.


  6. Deauna says:

    I added the Buffalo Chicken Super Bowl Cupcakes recipe to my ZipList.

  7. Deauna says:

    I just pinned the Ikea idea for book storage. Shelves attached to the side of the dresser… who knew?

  8. cfiggee says:

    I would love the chance to try MOO cards. Thanks for the opportunity.

  9. I love these Moo cards, I would use them for my startup :)

  10. Kristin says:

    Awesome cards! Love that song. Do you have your business socks on Stef?

  11. I saved the cherry coke cupcakes with cola frosting

  12. I pinned the Hefeweizen (Wheat Beer) Cupcakes. My pinterest username is cupcakekellys.

  13. This comment has been removed by the author.

  14. I would love them for my dessert company. They look soo cool.

    neverdessertyou at gmail dot com

  15. Nick says:

    I posted the photo of your Moo cards so I can show my clients different ways they can be utilized. My Pinterest username is nickgilham.

  16. Kathryn says:

    I love MOO cards! I would use them as a mini-portfolio as well. I’m an illustrator. :D I love that MOO offers different images on each card.

  17. biochick says:

    I was just thinking this morning that I need to order new business cards for Cwupcakes, my wee little cupcake business. Is this fate?

  18. Cwupcake says:

    I’ve been Triple-Dog-Dared to make your Buffalo Chicken Super Bowl Cupcakes, so the recipe has been saved to ziplist!

  19. Cwupcake says:

    I am zedhuntress on pinterest and I pinned the Sweet Pea and Ricotta cupcakes. I’ve been dying to make them but am waiting until pea season at the farm!

  20. Anonymous says:

    I have been needing to get some business cards for a while now. This would be a great way to get my small baking business going in the right direction

    Megan Koula

  21. Rittie Kitty says:

    I’ve been wanting to start my own little home bakery and these would be fantastic to help me promote my business!

  22. Rittie Kitty says:

    I saved your Mango Rum Cupcakes, these look and sound so delish!

  23. Courtney says:

    I would use them as contact cards, for playdates, new friends, maybe business contacts and I might become a doula so then I would have a neat little way to give out my email and number.

  24. Courtney says:

    I pinned the homemade Irish cream recipe

  25. pamm says:

    The Cards are just too cute. I would use them to promote my own business

  26. Courtney says:

    I saved the better than sex chocolate cupcake recipe. mmmmm.

  27. kim says:

    I am in the process of launching a kids cooking school and Moo cards would be a great way to help get the word out

  28. Stephanie Barnes says:

    I would use the cards to help in my fundraising efforts for the Kids with Cancer Society in Edmonton.

  29. Alison says:

    I was just certified to run my own small bakery out of my home kitchen. I would Love these to help promote my new business!

  30. kim says:

    I used ziplist to save your ultimate vanilla cupcake – I love it

  31. kim says:

    I pinned your root beer float cupcakes

  32. Kim says:

    I need these for my cake business! I would LOVE the option of using different pics on each card! Thanks!!

  33. Tricia says:

    I would use them to promote my new photography business!

  34. Rebecca says:

    I would use the business cards as “Mommy Cards” with pictures of my children on the front and my contact information on the back.

  35. Rebecca says:

    I saved Cherry Coke Cupcakes with Cola Frosting to Ziplist. I’m also in the process of downloading their iPhone app. I suspect it will be a very useful tool!

  36. Rebecca says:

    I pinned Oatmeal Raisin Cupcakes with Maple Glaze since I’d like to make these for the kids for breakfast some time. BTW, I also saved the recipe to Ziplist!

  37. I love ZipList I use it when I print recipes from Martha S. and love it. I also love the MOO business cards they’re so pretty.

  38. Jenny says:

    My friends use MOO and I love them! I am just starting a bakery and would absolutely LOVE to have MOO business cards at startup. Thanks for the giveaway.

  39. You’ve got some great ideas. I definitely have to get on pinterest – lots of fun, and a huge driver of blog traffic. Moo cards are great, and perfect for the reasons you describe. You have some really good things going on with your blog – congrats. (And congrats on the RFT nomination.)

  40. kmeyers74 says:

    I am striking out with a cake pop/cupcake/mini cheesecake business and this would be a great way to show people what I can do.

    I saved The Ultimate Vanilla Cupcake, well because it IS the Ultimate and I love the final recipe!

    I pinned the photo from this recipe because it is so cute!

    Thanks for the opportunity!

  41. SK says:

    Ooh the moo cards are super awesome. I plan on starting my own cupcake business this year & will definitely use these for my new business.

  42. cupsbykim says:

    I of course had to pin your Buffalo Chicken Super Bowl Cucpakes and I can’t wait to try them! I also used Ziplist for your Pomegranate Mojito Cupcakes (I’m makeing them tonight!) I would love to try the MOO business cards for Cups by Kim! They look amazing and would be a great way to share my designs with everyone I meet!

  43. Peters says:

    I repinned the “Ultimate Vanilla Cupcake.” I had it printed a while back and misplaced it. Thanks for the giveaway.
    My Pinterest name is Jenny Graber-Peters

  44. I love the idea of using these business cards as personal calling cards, and I’d probably also use them as recipe cards and gift tags!

  45. Hooray! I love pinterest, and this is the first time I’ve been able to leave multiple entries for a contest! (I don’t use facebook or twitter). I followed all of your boards and pinned your home-made bailey’s (still need to make that…). pin is here, and my username is rhinoceroses:

  46. Peters says:

    I saved The Buffalo Chicken Wings and Beer Cupcakes to my ziplist (along with tons of other recipes) Thank you.
    sweetserendipity1 @ ymail dot com

  47. sheri4L says:

    I would uise these cards for my new job

  48. Vivian Mac says:

    I would use these cards for my blog,

  49. sheriforell says:

    I have been pinning you for awhile now so will pin more and also follow you…you can follow me too!

    Just pinned the Ultimate Vanilla Cupcake

  50. sheri4l says:

    Butternut Squash Mac and cheese cupcakes are in my recipe box now…yummy

  51. Liz says:

    I would use these cards for my kids!

  52. Liz says:

    I pinned your Brown Butter Cupcakes last week –

    Liz Nelson

  53. I love moo cards. I have been wanting a set of these for quite a long time. I am in the beginning stages of my new business and I would love to win a set of these. It would be one less thing that I have to pay for. =0)

    Nicole C Burris


  54. I saved the ULTIMATE VANILLA cupcake recipe. I seen it when you first posted it but never printed it. I NEED to try it.

    Nicole C Burris


  55. Mel says:

    The Moo Cards would be great for a mini portfolio of all my cupcakes!

  56. I pinned a few things from your pin board… the vanilla beans, the battery powered sifter, and the candy thermometer.

    Seriously good stuff.

    Here is a link to my boards

    I pinned the stuff in products I need in my life.

    nicole c burris


  57. Thelma says:

    I would give to my boyfriend to help him on his business! He’s the best! =)

  58. Thelma says:

    And I saved some recipes!! I loved this new tool!

  59. I just pinned the Moo Cards and will pin a few more items from your website later! Love your blog!

  60. I would use the cards to promote a book my students are publishing about WWII veterans and Holocaust survivors.

  61. I would use them for my own small cupcake business. I just started doing them for other people than jus family and friends! I am LOVING it! And I just LOVE your site!!!

  62. I just added the shoefly cupcake and ultimate vanilla cupcake to my ziplist!

  63. SamCyn says:

    I saved the Ultimate Vanilla Cupcake recipe. Thanks!

  64. Sweet Malu says:

    Wow, awesome cards. I LOVE them, they look so professional and really seem like they’d stand out (in a good way). I just started a cupcake business, and would really find these business cards wonderful to get my name out there.

  65. I uploaded the recipe for the buffalo chicken cupcakes to my ziplist! Def. Want to make them for the superbowl!

  66. I would love to use these MOO cards for my cupcake business! I always get compliments on the photos I post of my cupcakes so I’d love to use them on my cards! What a great idea!

  67. Erica H says:

    I saved the Pomegranate Mojito cupcakes to my ziplist!

  68. Erica H says:

    I pinned the Maple pecan cupcakes with the butter pecan frosting, mmm.. need to make those asap!

  69. kmeyers74 says:

    I pinned the Ultimate Vanilla, well because it is awesome!

  70. Kim says:

    You know how much I have admired your Moo cards! Until reading your post I hadn’t really thought about how I would use them. But as an author, how awesome would it be to have cards done showing the covers of my books? I have also saved the Chocolate Peanut Butter Hi-Hat Cupcake recipe to my recipe box, and pinned the Better Than Sex Cupcakes to my Pinterest (Kim Wolterman) account. If I am a winner you can contact me at Thanks for the contest!

  71. Kerry says:

    This is such an awesome idea for business cards. I’d use them for a double purpose: to showcase my husband’s photography skills and my baking adventures!

  72. Jen says:

    I’d love to win some Moo cards! I am needing to have some printed to promote my two businesses (cupcakes and newborn photography) so it’s double the cost and I could do with a break!

  73. I soooooo need these MOO cards for my CUPCAKE BIZ!!! Thnx for the chance to win!!

  74. Kristin says:

    I’d use the cards to sell my own baked goods!

  75. I saved the Ultimate Vanilla Cupcake Recipe to my ziplist to try them later. I recently ordered vanilla beans online just to try this recipe!!


    Pinned this post! My Pinterest name is: jolyns_cupcakes

    Thanks again for the chance to win some great business cards!!

  77. Your blog ROCKS!!! I have been so inspired from your posts & recipes that I’ve embarked on a path to follow my own passion for baking. My ‘language of love’ is baking for people. I started a blog with my daughters and I have a ‘Baking and Blogging’ page. Soon I will enter a niche business with my baking. I would love to try the MOO cards!! They look amazing! I’m so excited about it all I can hardly sleep. I have been pinning all kinds of things from your blog and I will definetely try the Save Recipe button. Thanks & keep up the amazing work…we really appreciate you!

    Happy Baking!!!

    The Momma Doll

  78. SuzieQ says:

    I just pinned the Beer Cheese Cupcakes with Bacon Cheddar Cream Cheese Frosting. Oh my, those look perfect for a Superbowl Party!!

  79. Eli says:

    I’d use the cards with my small cupcake/cake/catering business.

    Name: Elizabeth

  80. Elizabeth says:


    I just posted but I used ziplist so this is my second entry. I won’t be using pin, oddly enough I don’t like it too much. Like I said I’ll use the cards for my business. I did it on ultimate vanilla cupcake!


  81. Amy T says:

    I would use them to make a collage of quotes and pictures. Thanks for hosting this giveaway!

  82. Amy T says:

    This comment has been removed by the author.

  83. Amy T says:

    I used ZipList to save the recipe for the Ultimate Vanilla Cupcakes – I might make them for an event this weekend!

  84. Natasha says:

    Those look awesome! I would use them for my own baking business.
    tashi4 at mac dot com

  85. Nikki says:

    I would love to use the card for my small baking business! It’s a great and fun way to get out there!

  86. Tara says:

    I just saved the Vanilla Bean Buttercream recipe.

  87. Tara says:

    I pinned the Ultimate Vanilla Cupcake. My pinterest user name is Tara Crabb McBride.

  88. i pinned the photo of the MOO cards…i also have a photography business and have been meaning to get some new business cards as i recently got married and my name is now changed:) my pinterest name is caroline wasko

  89. I would use the MOO cards for my photography business!! Love the rounded corners as well!

  90. Spice says:

    They are so perfect for memory card game, will come handy for my 3yr. old.

  91. I love Moo Cards and would love a set of my own! I would use them to promote my blog :)

    sarahepardee at gmail dot com

  92. I saved the Ultimate Vanilla Cupcake! I can’t wait to try them. And I’m dreaming of those MOO cards :) My email is Thanks!

  93. Serena says:

    This is wonderful, I was just saying how I need to find somewhere to order biz cards from and then the next day I open this email. Almost too good to be true, the way cupcakes make me feel!
    I would use these for my party planning and promotion company.

  94. Annika says:

    Yay for Flight of The Conchords and this giveaway! I have thought about getting my own Moo cards for a while, but was not quite sure what to use them for. But a few people have asked me for my blog address recently, and giving them a card woyuld have been the easiest way to pass that information on.

  95. David says:

    I ziplisted the buffalo chicken cupcakes. If only there was a feature on your site to convice my wife to let me bring these to our superbowl party….

  96. Anna says:

    I love Moo cards! I’d print out my blog/personal info and give one out to everyone I meet. They’re so fun!

  97. Hunni Bunni says:

    My friend and I love event planning and have been making cakes and small bits for parties. We have been seriously considering starting our own catering business and nothing like have business cards to pass out to friends for PR.

  98. Jaime says:

    I pinned your hi-hat cupcakes yesterday (an left you a question if you get around to answering it!)

  99. Jaime says:

    Oh, I also have a cupcake decorating party business and MOO cards would be great to show some of the fun designs people can choose to learn! I always wished there was a way to put more than one image on a business card… what a great concept! This will be perfect!

  100. I would use them to advertise my baking blog!

  101. Kittie says:

    I’ve just launched my new website, and I’d use these to let people know about it! You can contact me at: chefkittie (at)

  102. Kittie says:

    I just pinned your olive oil, basil and white wine cupcakes on Pinterest! My user name there is Kittie. They really look fabulous!

  103. Claire says:

    I would love Moo cards! I’ve been meaning to get a batch for quite some time, since I’ve often wanted to pass on a business card or two to people, with contact details (for possible copywriting work) and with a link to my blog (

    clairecommando at gmail dot com

  104. Claire says:

    Hi! I saved the Easter Cupcakes Baked in Real Egg Shells recipe. Love it!

    clairecommando at gmail dot com

  105. Claire says:

    My Pinterest username is clairebonello and I pinned the ultimate vanilla cupcake.

    clairecommando at gmail dot com

  106. Stefani says:

    Entry #2 :) I have your Tiramisu Cupcake & your Ultimate Vanilla Cupcake pinned…I can’t wait to try them!
    pinterest username: metroplex_mom
    Forgot to leave my e-mail on my previous entry (2nd comment): irish[dot]nvmbr[at]gmail[dot]com

  107. Eheadings says:

    These seems super cool!!! I would LOVE to win this! Thanks for the opportunity!

  108. Eheadings says:

    I’ve actually already pinned some of your amazing things on Pinterest, I most recently added your buffalo cupcakes! So cute and such a great idea. I’ve shared your edible cookie dough countless times as well. I LOVE your site! :)

  109. Haley says:

    I would use the cards for my own mini cupcake business. I’ve been wishing for a way to show my cakes. Its so hard to get people to understand that cupcakes are for grownups too!

  110. Kathleen says:

    How great are these? I was actually just looking for something like these to make a dominoes/memory game out of. My nephew moved out of state and they live in a small sky town with no other family – I thought it would be great to make him a memory or “guess who?” type game with pictures of all of his family members…I also don’t want him to forget us! :-) Thanks for help to find the medium for this.

  111. Alicia says:

    I would love to use the MOO Cards for my little cupcake business.. These would be perfect for creating interest in my products!


  112. Roope says:

    These Moo Cards will be great for my cupcake business!

  113. NICE! I really love the SAVE RECIPE BUTTON, thanks for sharing! I saved your Angel Food Cupcakes Recipe (others soon to follow) and now will need to get that totally cute wing cut out as well, it’s just too cute! Include me in the MOO giveaway too. I signed in with my google account so you should be able to find me or at

  114. Anonymous says:

    Pinned it! sarahortiz5523. I love your blog!

  115. Chelsea says:

    I saved the Ultimate Vanilla recipe into my recipe box! I will be using it as a base for making funfetti cupcakes, folding sprinkles into the mixture after following all of your steps (besides the baking bit). Let me know if you have any helpful tips for doing this!

    When I win, please email

  116. Ashley says:

    This comment has been removed by the author.

  117. Ashley says:

    I would use them for my (tiny) cupcake/cake business! I think these cards would help me spread the word!

  118. Mandra says:

    I would use the cards to help get my cupcake business going! Thanks!! :)

  119. Mandra says:

    I added the ultimate vanilla cupcake recipe to my ziplist!

  120. Mandra says:

    And just pinned the ultimate vanilla cupcake to my Pinterest (mandra8)!

  121. Jen says:

    I LOVE Moo cards! I even wrote a blog post about how much I love them. I’d definitely use them for my blog.

  122. Kristin says:

    I’d like to win these cards because my mom wants to start making homemade dog treats and she’d love to get some great business cards!

  123. Amy T says:

    I deleted my first attempt at this comment because I realized I didn’t follow *all* of the direction!

    I pinned the Ultimate Vanilla Cupcake Recipe – I really must try that one!

    My Pinterest user name is thompsonmarine.

  124. Sassy says:

    I would looooove the Moo business cards for my little cupcake business that I have started in the heart of South Africa….Cupcakes are my first love and sharing them via Moo would be a dream come true!

  125. Those sound ridiculously amazing-love the name, too (mmooooo). I would use them for my site!


  126. I saved the peanut butter frosting idea….umm hello-YUM!


  127. Kristin says:

    I pinned the shirley temple cupcakes…they look so good!
    User name: leighfree11

  128. I just launched a paper design company ( and would LOVE to use these cards so I could feature different invitation designs on them and they’ll DOUBLE as my business cards…which is TOO cool! :)

  129. I just added shoofly pie cupcakes to my recipe box! Pie + cupcakes = pure perfection.

  130. Ok, I may have just tweeted about this too…through my personal and business account ;)

  131. Taryn says:

    Such a great giveaway! I’ve used moo mini cards before but never purchased the regular sized ones – they are always so beautiful though! I am starting a new job in a week that will require lots of networking, so I’d use these cards for that to print all of my social media and contact info!

  132. Taryn says:

    I saved the recipe for Yogurt and Honey cupcakes – look amazing!

  133. Taryn says:

    I pinned a photo of your Better Than Sex Cupcakes: Chocolate Times Five… so amazing looking, I want to try them for Valentine’s Day!

  134. says:

    I was looking for a healthier cupcake to start the year, so I saved your Back to School Cupcakes and then used the shopping list feature to create a custom list to take with me to the grocery store.


  135. Stephanie says:

    Very neat! My best friend and I just started a blog and would love to use these cards!

  136. Very good article. Congratulations.

  137. Birds Party says:

    Hi! Just wondering where you got your pin button with counter please? I’ve been trying loads and none seem to count properly :(

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  139. Stunning designs with pleasing shades that makes it adorable…

  140. Stunning designs with pleasing shades that makes it adorable…

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